Is your website living up to expectations? Is it driving traffic and revenue for your business? Are you getting a solid return on your website investment? If you answered “no” to any of these questions, read on… you may be thinking to yourself, I did everything right. I got a prof..
In 2016, social media continued its rise with more than 2.3 billion active users and more than 1.9 billion active mobile social users worldwide. This large amount of potential customers has prompted 83% of all marketers to take advantage of social media marketing in order to boos..
Do you ever take an honest step back and think to yourself, “But, really, why did I open that email?” I pose the question because, like any New York Times bestseller, the title matters—and there is a clear distinction between content that’s first class and content t..
So the mobile era is here. The number of mobile users today is greater than the number of desktop users! Consequently, businesses have realized the need to effectively use mobile channels for attracting customers. They have started new operations (or scaled existing ones) through mobile we..
How much thought did you put into your last Facebook cover photo? Your Facebook photo represents a huge piece of real estate on your Facebook page, yet many businesses flat out waste it. Not only should your cover photo look nice, but it should also serve a purpose and represent your brand properly...
I’m a strong believer in preparing website content before initiating graphic design and this applies to both websites and blogs. Some will argue with me, but I’ll fight this battle and dig in because I know content before website design is the right approach. I believe: Strong webs..
You’ve had a great new business idea, registered your domain name and started to build your website. How can you make sure it’s easy for Google and other search engines to discover and rank? SEO is a long-term process and results are rarely immediate, but the first steps you take after y..
The main benefits of building your website with a website building tool is a reduction in development cost and time. Because many of the features come pre-built, you won’t have to put an extensive budget toward developing these elements. In addition, many online website building tools allow yo..
Every business needs a website. To be competitive, you have to do what the competition is doing and do it better. The truth is, a Facebook account won’t cut it if you’re serious about growing and expanding your business. You need a website to stay competitive, to earn trust, and fo..